Eye on Marketing - Downloads

• Sociale media in uw marketingstrategie: strategie & aanpak
  (Digital Marketing - 03/03/10)
  
  
• Het 'BoekBaby' & 'MammaCafé' Concept
  (Not-for-profit - 15/12/09)
  
  
• Online B2B marketing: meer dan een facelift?
  (B2B - 28/10/09)
  
  
• Digital Marketing binnen handbereik
  (Digital Marketing - 14/10/09)
  
  
• 2nd Health Care Marketing Congress: Health... yes we care!
  (Health Care - 08/10/09)
  
  
• Hoe social media en blogs inschakelen in de marketing mix: internationale best practices & Belgische cases
  (Branding - 29/09/09)
  
  
• 16e Retaildag - Smart retailing
  (Retail - 24/09/09)
  
  
• Challengers: Hoe opboksen tegen de nummer 1?
  (Young Marketers - 22/09/09)
  
  
• Marketing in Biotechnology: a different approach?
  (Health Care - 25/06/09)
  
  
• Activation vs. Image
  (Communicatie - 23/06/09)
  
  
• Sociale Media in België: Merken bouwen via social media en blogs
  (Branding - 27/05/09)
  
  
• Relationship Marketing Congress: The Right Message at the right time
  (Data Driven Marketing - 07/05/09)
  
  
• B2B Marketing anders bekeken. Bedankt crisis
  (B2B Café - 22/04/09)
  
  
• 'Sociale Media in België': Merken bouwen via social media en blogs
  (Branding - 21/04/09)
  
  
• Marketing & CRM Analytics 2009: Sowing the seeds of success
  (Data Driven Marketing - 01/04/09)
  
  
• How to sell services more profitably?
  (11^e B2B Sales & Marketing Congress - 17/03/09)
  
  
• Price setting as a marketing weapon in 2009: friend or foe?
  (Young Marketeers - 24/02/09)
  
  
• Sales Force Effectiveness as differentiation strategy in 2009
  (Health Care - 13/02/09)
  
  
• Price setting as a marketing weapon in 2009: friend or foe?
  (Young Marketeers - 04/02/09)
  
  
• Rendez-vous du Marketing met Expansion
  (Groupe Francophones - 06/11/08)
  
  
• User Centric Marketing: talking sense
  (20ste Nederlandstalig Marketingcongres voor Studenten - 04/11/08)
  
  
• Markante Lunch met Hans Cools
  (Master Marketeers - 28/10/08)
  
  
• Health Care Marketing Congress
  (Health Care - 02/10/08)
  
  
• Employer Branding: Who’s hunting who?
  (Communicatie - 30/09/08)
  
  
• What's new, shopper?!?
  (Retailday - 23/09/08)
  
  
• Midi du Marketing met Isabelle Gérard
  (Groupe Francophones - 18/09/08)
  
  
• HR in B2B Marketing
  (B2B - 10/09/08)
  
  
• Markante Lunch met Piet Jaspaert
  (Master Marketeers - 09/09/08)
  
  
• Markante Lunch met Gino Van Ossel Vlerick
  (Master Marketeers - 24/06/08)
  
  
• Midi du Marketing met Philippe Hensmans
  (Groupe Francophones - 19/06/08)
  
  
• Getting buried under your marketing ideas
  (Young Marketeers - 17/06/08)
  
  
• Brand building 2.0
  (Branding - 17/06/08)
  
  
• B2B Lead Management: snel van prospect naar klant
  (B2B - 04/06/08)
  
  
• Visioning in Sports Summit: trends for the future
  (Sports & Leisure Marketing - 28/05/08)
  
  
• Marketing & Law: Optimise your 4P's to fight off piracy
  (Health Care - 23/05/08)
  
  
• Relationship Marketing Congress
  (Data Driven Marketing - 08/05/08)
  
  
• Brand loyalty, the great story of a brand's best friend
  (Branding - 20/03/08)
  
  
• Moments of Truth in a dynamic environment
  (B2B - 18/03/08)
  
  
• Product Innovation versus Lifecycle Management
  (Health Care - 22/02/08)
  
  
• Line Extension or Brand Extension: What's the catch?
  (Young Marketeers - 13/02/08)
  
  
• The Brand Belgium. Does it exist? What's next?
  (Communication - 15/01/08)
  
  
• Opposites Attract: Budget Reduction vs Budget Optimisation
  (Health Care - 19/12/07)
  
  
• Marketing loves Sales loves Marketing
  (B2B - 12/12/07)
  
  
• Green marketing: hype or reality?
  (Communicatie - 13/11/07)
  
  
• Push & Pull in B2B Marketing: verder kijken dan je klant?
  (B2B Café - 10/10/07)
  
  
• Nieuw! Innovatie in retail
  (Retailday - 25/09/07)
  
  
• Marketing & CRM Analytics: Meet your customers
  (Data Driven Marketing - 18/09/07)
  
  
• ROI on Communication
  (Young Marketeers - 06/09/07)
  
  
• Marketing & CRM Analytics
  (Data Driven Marketing - 27/06/07)
  
  
• ROI on Communication
  (Young Marketeers - 20/06/07)
  
  
• Export Marketing
  (B2B Café - 06/06/07)
  
  
• Consumer generated content: heaven or hell?
  (Seminarie - 22/05/07)
  
  
• Customer Dialogue?
  (Conference Day 2007 - 09/05/07)
  
  
• Opposites Attract
  (Lunch Seminar Health Care - 04/05/07)
  
  
• Do the Balancing Act
  (9de B2B Sales & Marketing Congres - 27/03/07)
  
  
• 3e Brand Canyon: Brand Innovation
  (Ontbijtseminarie Brand Innovation - 25/01/07)
  
  
• Guerrilla Marketing: Yes - Low budget: No
  (Seminarie - 14/11/06)
  
  
• Retention Marketing
  (B2B Café - 08/11/06)
  
  
• Segmentatie: winstgevend of niet?
  (Young Marketeers - 24/10/06)
  
  
• Lunchseminarie: What's new in outsourcing?
  (Health Care - 26/09/06)
  
  
• Durven kiezen - hoe retailers door een eigen koers te varen zich onderscheiden van de concurrentie
  (13^e retaildag - 26/09/06)
  
  
• Customer Analytics - Strategisch testen
  (Workshop - 21/09/06)